Banksy the Guerrilla Marketer
Posted by testing on October 8, 2007It’s not every often I talk about Art, the designers in here think the marketing team are all keyword stuffing morons, which is fair. Most of the time we sound like that.
Other stuff that interests me is unusual marketing like the gorilla playing the drums to Phil Collins tunes. If it was Phil Collins in the costume then that would be class, maybe I should start a rumor.
Other then me be being indulged in marketing, Seth Godin books and the Wii, I sometimes look at art. Is art marketing? In a way yes, it’s promoting the artist. George Orwell said “All art is propaganda, but on the other hand all propaganda is not art.” but what did he know! It’s the same for marketing, art delivers a message, marketing is just taking art one step further.
What if Banksy was a marketing guerrilla instead of a guerrilla artist, would he be the UK’s version of Seth Godin or Greg Boser?
He creates unusual art pieces that stand up, stand out and shout a message.
How would Banksy advertise a Dairy Milk?
[youtube:http://www.youtube.com/watch?v=8e0IJSOq0xg]
And my favourite:
