RSSNice banner from Auto Trader
05 Sep 2009 1 Comment
in Design, ads, flash Tags: adverts, banner, flash
I was just doing some browsing on IMDB this afternoon and saw this banner. I don’t normally even want to click on interactive banners, but was rather intrigued…
Frame 1 – Draw a car you’d like to sell
Frame 1 – My wonderful drawing
Yes – my car actually does look like that – isn’t it lovely. Erm…
Frame 2 – Cheeky robot
Hard to believe this was actually my fourth or fifth attempt at drawing a decent looking car. He actually had a few different cheeky messages. He even fell over laughing once.
Frame 3 – Are you done?
Cute little jumping up and down animation on the Drive button. I liked the call to action on this too, made me want to click on it.
Frame 4 – Interact a wee bit more
I dislike when interactive banners want you to something, but it does actually seem connected to the rest of the banner. This is a nice way to make you feel like drawing the car actually had a point.
Frame 5 – Aw, he’s actually going to drive it away
So off he goes in to the distance, and I get taken to the landing page: http://www.autotrader.co.uk/CARS/selling/selling_a_car.jsp?platform=DFA
Well, cute little banner that I liked. Fun to use, nice touches…and maybe when I am selling my car I’ll even go to Auto Trader.