Website Blog

Archive for 'Design' posts

New B2B Site for Disneymedia+

Equator has designed and built a new website aimed at brands looking to work with Disney on promotional and advertising opportunities.

Disney Media+ webpage

Thousands of companies partner with Disney’s numerous brands and properties each year creating everything from Disney character clothing ranges to tourism advertising campaign such as VisitScotland’s Brave promotion.

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Equator is Expanding

We are seeking talented digital marketing professionals to join our growing team in Glasgow.

2013 is shaping up to be another record year for Equator and we want to boost our teams in marketing, web development, design, client services and project management.

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Amor Goes Social

Amor Group is one of the top technology solution providers to the energy, transport and public services sectors in the country. The company wanted its new website to not only showcase the range of services they offer, but to really demonstrate the expertise of its people and provide a platform for them to share their knowledge and insight.

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Provocative New Website for Malmaison

We are very proud to announce the launch of our provocative, cutting edge and fully mobile responsive website for boutique hotel chain Malmaison. The new site is aimed at seducing visitors to book their next stay at Malmaison with striking full screen photography and enticing copy that makes the user want to find out more. (more…)

BIMA Digital Day: Our experience

This week we took part in the BIMA Digital Day (#BIMADDay), a day organised to promote the digital industry amongst young students and generate interest on digital careers. Several digital agencies were paired with schools to present to the students on what it’s really like to work as a digital designer or developer – and as a company with a big interest in promoting digital skills and jobs to the next generation, we were delighted to take part.

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Infographic – Being Responsive

 

We’re now putting platform responsiveness at the heart of our design process

With mobile internet users set to surpass desktop internet users in the US by 2015, with tablets becoming more popular, and even with TV internet usage increasing, it’s important for companies to provide a great user experience for all their visitors no matter what device they’re on.

How does responsive design help us do this?

Well, by allowing us to create one website solution that is flexible for different screen widths. It uses flexible grids and clever styles to present the same content to a user, but displays that content in a format that suits the width of the device.

We created the ‘little’ infographic to your left to explain why you should go responsive with your next website build.

Next: The responsive design whitepaper – This paper details how we tackled creating our most high profile responsive website so far; the new site for Macdonald Hotels. Enjoy.

Get the most out of Facebook Timeline for your business

Well, it’s official. Facebook business pages will be automatically converted to the brand new Timeline format as of March 30th, 2012. This represents a pretty serious functional and aesthetic overhaul, and if you’re asking yourself “What on Earth is a timeline?” then you might think now would a good time to start panicking.

So, to help ease the pain, we thought we would come up with a handy guide to the changes, and highlight the areas of opportunity that savvy social gurus like ourselves will be using to get the most out of it for our clients.
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And the winner of the Crowdsourced Tartan Design competition is….

In honour of Social Media Week Glasgow, Creative Scotland partnered with the Tartan Authority to develop a Crowdsourced Tartan Design competition. The idea was to integrate the concept of a traditional tartan with the new technology we use every day. (more…)

The Planetarium – An HTML5 Astronomical Adventure

Here’s a beautiful little HTML5 demo from the clever people at Mozilla. It’s a simple guide to our planet but it is has some beautifully presented and animated little info graphics. It is always inspiring to see websites that are starting to scrape the surface of what is possible with HTML. Check it out here.

When User Interfaces Go Wrong

universeries

I love when you find a site that just captures your imagination. Something that’s fun to explore and interact with, something you could spend hours engrossed in. I thought that’s what this site was…until I started actually trying to use it. (more…)